SaaS + CRM + AI Analytics · Built for Indian D2C Brands

You see orders.
Not where your margin bleeds.

Recovry is the operating system that tracks every COD failure, RTO event, return case, and SKU-level loss — then tells you exactly what to recover and how.

Indian D2C brands lose ₹8,000+ crore per year to post-order margin leakage. Most founders don't measure it. We fix that.

₹8,000 Cr lost annually to RTO & returns by Indian D2C brands
20–45% COD RTO rate in fashion, ethnicwear, accessories
5–15% gross margin lift from a 15% RTO reduction
Try the MVP →
The Problem

After the order ships,
the money starts leaking.

01
COD customer doesn't accept delivery. You paid forward shipping. Now reverse shipping too.
02
Courier marks NDR. Order becomes RTO. You lose visibility.
03
Product returns late or damaged. You refund without proper visibility.
04
High-return SKUs keep selling. Certain pincodes and couriers keep causing losses.
05
Founder has no single view. Orders tracked everywhere. Margin loss invisible.

"You spend ₹50 on ads to acquire that customer. Then the order returns and you lost ₹180. That CAC is gone forever."

— The real math behind Indian D2C unit economics

Why Recovry

Built for the post-order
moment other tools ignore.

Visible Leakage

See exactly where margin is leaking by SKU, pincode, courier, and campaign. Not guesswork — actual data driving decisions.

AI Recovery Actions

Every RTO, return, and NDR case gets a recommended action: restock, resell, exchange, or liquidate. No more guessing.

WhatsApp Communication Layer

Reach customers via WhatsApp for delivery confirmation, return initiation, and case resolution. The control plane stays in the SaaS.

Founder-Level Weekly Report

A clean Sunday morning report: total RTO loss, top leaking SKUs, risky pincodes, courier performance, and recommended actions.

The Platform

Seven modules.
One source of truth.

01

Seller CRM

Track every brand, contact, plan, case volume, billing, performance, and recovery history in one place.

02

RTO/NDR Intelligence

See which COD orders are at risk, why deliveries failed, and which pincodes and couriers are causing losses.

03

Return Case Management

Track return cases, SKU, reason, item condition, photos, and the decision: refund, exchange, restock, or resell.

04

SKU Margin Leakage Dashboard

Top loss-making SKUs, sizes, colors, categories, and campaigns. Know which products cost you more than they bring in.

05

Courier + Pincode Analytics

Where are delivery failures happening? Which logistics partner is hurting your margin? Data-backed courier decisions.

06

AI Weekly Recovery Report

Founder-ready weekly digest: total loss, top 10 leaking SKUs, risky pincodes, courier performance, and the ₹ figure you can recover.

07

Recovery Workflow

Track whether a case was saved, restocked, exchanged, resold, liquidated, or written off. Every outcome measured.

Pilot Program Open

Five qualified clients.
One clear proof of model.

We're not chasing volume. We're running a paid 14-day validation pilot with brands that meet our qualification criteria — then converting the ones that see real results.

Pilot Client Requirements
Monthly Orders 1,500+
RTO / Return Cases 400+
COD Share 30%+
AOV ₹700+
Category Fashion, Ethnicwear, Footwear, Bags, Accessories
Platform Shopify, WooCommerce, Shiprocket, NimbusPost, Custom
Pilot Structure
Platform access (14-day pilot) ₹4,999 – ₹9,999
RTO/NDR case tracking ₹8–15 / case
Return/QC case tracking ₹39–79 / item
High-touch case management ₹99–199 / item
Recovery / resale success fee 10–20%
Full monthly plan after pilot ₹9,999 – ₹19,999+

You are losing money after every order.
Recovry tells you exactly how much — and what to do about it.

Phase 1: Hyderabad · Delhi NCR · Jaipur · Surat · Bengaluru
Phase 2: Mumbai · Pune · Ahmedabad · Chennai · Kolkata
Phase 3: Pan-India D2C + 3PL + Agency Partners